Home > Travel > Travel Idea

Cosmetics Shopping List for Makeup Lovers in Seoul

Many travelers choose to purchase cosmetic products in Seoul, because the prices here are often cheaper than other countries. Shinsegae Duty Free, which is located in the Myeong-dong shopping district, offers the most popular and widely loved Korean cosmetic brands all under one roof, making it possible for you to find all your favorite cosmetic products without having to walk all around Myeong-dong trying to find them.
* The following are descriptions of bestselling cosmetic products selected by the staff of Shinsegae Duty Free.

[On going Events in Shinsegae Duty Free]

Shop & Earn with Cash Back Offers
Coupon Benefits Up to 95,000won
Get Hand Warmer when you visit Myeong-dong Store
Hi Seoul Tour Package or Seaweed Laver Gift Set with purchase over $10

Details: http://bit.ly/2AXeyJ2

SK-II Pitera Facial Treatment Essence, 250ml

A bestseller that received over 250 international beauty awards from 2003 to 2016.
This product delivers moisture that is quickly absorbed by the skin and helps improve skin tone and texture. Definitely worth the high price!

Shinsegae Duty Free price: USD 168
Eligible for Membership Discount & Voucher Korea Coupon Discount (10,000won)

SK-II R.N.A. Power Radical New Age Cream, 80g

This is the signature cream of the major anti-aging brand SK-II. It noticeably reduces wrinkles after just one month of consistent use.
Shinsegae Duty Free price: USD 142

K-II Genoptics Aura Essence, 50ml

SK-II’s most popular whitening essence, this product makes dark yellow skin look whiter and brighter and reduces the appearance of freckles. Always sells out quickly!
Shinsegae Duty Free price: USD 183

Sulwhasoo Lumitouch Skin Cover SPF 25 / PA++

This is a cream-type compact foundation that hydrates your skin with the remarkable moisturizing power of Sulwhasoo.

Shinsegae Duty Free price: USD 44
*Eligible for Sulwhasoo membership discount. Coupon discount may not be applied.

Sulwhasoo Timetreasure Renovating Skincare Set

A five-piece skincare set made up of bestselling Sulwhasoo products (Timetreasure Renovating Water EX, Timetreasure Renovating Emulsion EX, Timetreasure Renovating Serum EX, Timetreasure Renovating Cream EX, and Timetreasure Renovating Eye Cream EX)

Shinsegae Duty Free price: USD 966
*Eligible for Sulwhasoo membership discount. Coupon discount may not be applied.

Addiction eyeshadow

An eyeshadow that became famous after actress Yoo In-na used it in the TV drama Guardian (also known as Goblin).
Any cosmetics enthusiast will already know that Addiction eyeshadow comes in over 100 colors.
*Tip: Go to the 10th floor of Shinsegae Duty Free to have a professional recommend the color best suited to your skin tone.
Shinsegae Duty Free price: USD 17

Addiction Cheek Polish

This is a liquid blush that eliminates flakiness and is not washed away by sweat like powder blush.
Place one drop on each cheek and pat/spread.
Shinsegae Duty Free price: USD 26

Dr. Jart+ V7 Toning Light

This product contains seven vitamins and white jade to brighten your skin tone.
Consistent application over four to eight weeks significantly reduces the appearance of freckles and whitens skin.

Shinsegae Duty Free price: USD 39

Innisfree The Green Tea Seed Serum

This moisturizing and nourishing serum creates moist and clear skin with its green tea seeds and pesticide-free fresh green tea water from Jeju Island. Possibly the most cost-effective serum there is!
Shinsegae Duty Free price: USD 18

It’s Skin Prestige Crème D’escargot Mini Collection

Snail filtrate: 21%
This multi-functional cream provides all kinds of benefits for your skin (whitens, reduces wrinkles, moisturizes, calms, and improves skin texture)
Shinsegae Duty Free price: USD 8

Shangpree Marine Energy Eye Mask

Containing spirulina and pearl and marine extracts, this product makes your eye zone brighter and dewier.
The hydrogel mask sheet, which is non-toxic and melts in water, allows the skin to better absorb the essence.
Shinsegae Duty Free price: USD 24

Cosmetea Milk Tea EE Cream Foundation Pact

This three-in-one EE (essential essence) cream foundation pact contains a 43-percent moisture essential essence and milk tea complex (black tea and milk extract) and offers the triple benefit of moisture, a dewy glow, and excellent coverage.

With purchase of this product, Shinsegae Duty Free offers a complimentary face-lifting 4D roller.

Etude House Drawing Eyebrow (No. 1, Black Brown)

This eyebrow pencil accentuates your facial contours by creating natural-looking brows.

Shinsegae Duty Free price: USD 3

Etude House Dear My Lips-Talk (Chiffon)

This matte lipstick is best applied by starting at the center and gently patting.
Shinsegae Duty Free price: USD 8

Etude House Dear Darling Water Gel Tint

No. 1 OR201 Kumquat Red / No. 4 OR204 Cherry Red / No. 9 RD303 Chilly Red / No. 7 PK002 Plum Red

Shinsegae Duty Free price: USD 9

Jayjun Real Water Brightening Black Mask (Park Hae-jin mask pack)

Three-in-one combination featuring cleansing foam, essence, and mask!
1) After washing your face with Real Water Cleansing Foam, create a clean base by applying some toner.
2) Squeeze just enough Vita Snow Essence and pat evenly onto your face.
3) Take out the Brightening Black Mask and apply so that it hugs your face as closely as possible. Take the mask off after 10 to 20 minutes and lightly pat the remaining product over the skin.
Shinsegae Duty Free price: USD 31

Mediheal Line Friends Ampoule Mask

Each mask contains the same amount of nutrients as one full bottle of Mediheal essence and features adorable Line characters on the packaging, which was designed through an official collaboration.
Makes an excellent gift!
Shinsegae Duty Free price: USD 72

Mediheal Capsule 100 Bio Seconderm – Hydro Beta

This “dual-function mask” both moisturizes and exfoliates, thus increasing the skin’s absorption of the mask’s ampoule.
Shinsegae Duty Free price: USD 102

Laneige White Dew Tone Up Cream, 50ml

This is a moisturizing and whitening cream that brightens dull, yellow skin tones.
The more you pat onto your face, the stronger the whitening effect.

Shinsegae Duty Free price: USD 29

Laneige Time Freeze Skincare Set

Time Freeze Intensive Cream EX 50ml (USD 49), Time Freeze Eye Serum 20ml (USD 38), Time Freeze Essence EX 40ml (USD 49), and Time Freeze Firming Sleeping Mask 60ml (USD 26)

Shinsegae Duty Free price: USD 162

If the product you are looking for is sold out, try looking for it in the cosmetics section on the first floor of Shinsegae Department Store.
Prices will not be as low as those of Shinsegae Duty Free, but purchases will be eligible for a tax refund (on floor B1).